My name is Brad Allen.

I help business leaders achieve and maintain accelerated growth and profitability.

Accelerated growth and profitability

Are you an SME CEO, MD or owner?

I help Small & Medium Enterprise CEOs, MDs and owners achieve better outcomes in order to achieve and maintain accelerated growth and profitability. [Not a CEO, MD or business owner, read about my partnerships]

How important is it to…?

My approach helps you achieve greater revenue and better profitability, helps you help others achieve more, and helps you have more time and energy for yourself and loved ones.

Starting and running a business isn’t terribly hard. It’s not that hard to make a little money either. However, making good money on a medium to long term basis and doing so without a cost to your personal health and wellbeing, is not straight-forward. My approach brings focus to all of the above.

How many of these are you more than 80% confident about?

I help you bring focus to every aspect of leading your business.

Are you working with an Executive Coach?

I call myself an Executive Coach and I specialise in the process of performing better. If you are already working with a coach, read about my partnerships.

How much do you value...

I help build the pieces that create change. I bring creativity, discipline and professionalism to the coaching of business leaders. My strengths include creativity, honesty, having perspective and being persistent. And, above all I give a damn.

Do you see yourself as having more to give? Do you believe people can change?

Coaching works on the principle that the person being coached wants to be coached. Does that work for you?

How often do you engage someone with these skills?

I am always up for a challenge, having started and operated five companies, one in Sydney and the others in Ireland.

I bring an MBA and the experience of delivering business growth programs for Data Solutions, IT Force and Storm Technology.

I have delivered coaching and mentoring programs to over 60 individual senior managers within several organisations, including SMEs in Cork and multinationals like GE Healthcare and Trend Micro. I bring the learning from their experiences with me as I work with others.

I have delivered over 50 projects including solutions for Eircom, ESB, Eirgrid, Forfás, Radio Telefìs Èireann, and Cork County Council, as well as guiding a 30 strong geographically spread team of software developers in Houghton Mifflin Harcourt from Waterfall to Agile Scrum.

I consider myself a business mentoring and coaching practitioner, and I have faced down considerable challenges in financial, mental and physical wellbeing. I bring all these real experiences into my structured approach to helping others lift themselves up and perform better.

What will it cost you, to keep doing things the same way?

Working with me is a journey, that starts with some real truths.

Contact Brad

Simply Effective is based in County Cork, Ireland.

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